Saturday, March 25th, 2017

If you are considering the idea of creating a courier service, you are likely asking yourself whether your town truly needs the service.  There may not be a large number of businesses that come to mind when you consider a small town, or you may find that your city already has a number of courier […]

Websites, “pay per click ads”, SEO articles, printed advertisements, press releases, and many other things go into the development of a comprehensive marketing plan. If you are in any kind of business that relies on the retention of existing, and the addition of new, customers then you probably need to develop a thorough marketing plan […]

One thing that any business must do in order to achieve success is to fulfill a specific need.  When there are multiple courier services in your town or city, establishing a niche can certainly help you stand out in a crowd. What you will ideally want to do is find a niche market that isn’t […]

Let’s start a discussion about advertising with a very significant bit of advice – plan it all out in advance! A successful business professional will tell you that the only way to use your advertising dollars is to have a detailed plan well in advance. Why is planning so crucial?  Any successful advertising campaign involves […]